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Old 08-02-2005, 03:01 AM   #1
astonmartinandy
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Join Date: Jan 2004
Location: London
Posts: 843
Default 51st State (Formula 51) Question!

I really hope somebody knows the answer to this because it has been getting to me for days;

After Sam L Jackson goes to England and manages to sell his new drug, he offers an explanation for why the drug is so good, and reveals there are no intoxicating subtances in the drug whatsoever. The only reason the drug works is because of the hype and the fact that people want to believe they are having the best high of their life..

He then uses a word to describe this phenomenon; i.e. nothing actually happening, but you believe that there is because of suggestion and surroundings. This way the drug manages to be best experience of your life - all things to all men.

Does anybody remember/know the word he uses to describe such a feeling or effect?? It sounds trivial but it's one of those things that has just been bugging me since a discussion around a couple of pints!

(Moderators) I hope you don't mind this topic being about drugs in a round about way!
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