The media does this same song and dance every time a new mid-size car comes along - first it was Golf, then Civic then Camry etc...
Now its the RX8.
I have seen and driven the car - it is nice and no doubt a good choice, but in the final analysis - not THAT good.. but the press does what they are asked to.
Why do you thing the C5 Corvette won Car of the Year in it's category so many times - you didn't think because it IS the best did you?
I take all these "awards" for what they are - shit to sell magazines, cars and an "image".
YMMV..